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Dennis L. Peterson
Jul 21, 20172 min read
Customers and Employees First
Imagine a store that not only provides a variety of quality products and efficient service but also offers employees a bank, a school, a...
Dennis L. Peterson
Mar 28, 20162 min read
Ford’s V-8 Wowed Consumers 84 Years Ago
The perennial favorite that had made Ford a household name was the 4-cylinder Model A, and he seemed content to continue producing that...
Dennis L. Peterson
Mar 14, 20163 min read
Thoughts Sparked by a Kodak Argus Projector
Looking through a nostalgia magazine the other day, I came across a half-page “1956 Advertising Flashback.” It was an ad for a Kodak...
Dennis L. Peterson
Jan 27, 20164 min read
Mr. Wrigley Builds a Candy Empire
Too often today, business leaders (especially successful ones) get a bad rap as miserly, money-grubbing, selfish, and uncaring. Although...
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